INTER-

Asian Australian creatives in Melbourne are often underrepresented in mainstream creative spaces, with limited platforms dedicated to sharing their stories, perspectives, and lived experiences in a nuanced way.Collaborating with my friend, James McKinnon who conceptualised INTER-, I was responsible for creating a brand identity for a storytelling project centred around podcast and video interviews, providing a consistent, culturally sensitive visual system that supports long-form conversations. The branding was designed to work seamlessly across audio and video platforms, helping amplify voices within the Asian Australian creative diaspora and create space for connection, visibility, and representation.